Sevil Yesiloglu

Sevil Yesiloglu

Queen Mary University of London - London / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 6037575
person_outline Sevil Yesiloglu's MOST POPULAR ARTICLES
1-) Influencer MarketingS Yesiloglu, J CostelloBuilding Brand Communities and Engagement, 2020872020
2-) The impact of influencers on advertising and consumer protection in the Single MarketF Michaelsen, L Collini, C Jacob, C Goanta, SE Kettner, S Bishop, ...European Parliament, 2022412022
3-) To post or not to post? Exploring the motivations behind brand-related engagement types on social networking sitesS Yesiloglu, J Memery, C ChapleoInternet research 31 (5), 1849-1873, 2021302021
4-) The rise of influencers and influencer marketingS YesilogluInfluencer Marketing, 7-25, 202092020
5-) Can you make the world more sustainable with influencers?: Exploring consumers’ motivations to engage with influencers’ sustainable content on InstagramS Yesiloglu, W WasInfluencer marketing, 136-158, 202072020