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Shankha Basu
AD Scientific Index 2024
Business & Management / Marketing
University of Leeds - Leeds / United Kingdom
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Shankha Basu's MOST POPULAR ARTICLES
1-)
Impact of culture on the pursuit of beauty: Evidence from five countriesS Madan, S Basu, S Ng, EA Ching LimJournal of International Marketing 26 (4), 54-68, 2018732018
2-)
The mind in the object—Psychological valuation of materialized human expression.R Kreuzbauer, D King, S BasuJournal of Experimental Psychology: General 144 (4), 764, 2015532015
3-)
Choosing one at a time? Presenting options simultaneously helps people make more optimal decisions than presenting options sequentiallyS Basu, K SavaniOrganizational Behavior and Human Decision Processes 139, 76-91, 2017472017
4-)
Global identity and preference for environmentally friendly products: the role of personal responsibilityS Ng, S BasuJournal of Cross-Cultural Psychology 50 (8), 919-936, 2019252019
5-)
Support for resettling refugees: The role of fixed versus growth mind-setsS Madan, S Basu, A Rattan, K SavaniPsychological Science 30 (2), 238-249, 2019212019
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