Shaobo Kevin Li

Shaobo Kevin Li

South University of Science and Technology of China - Shenzhen / China
Business & Management / Marketing
AD Scientific Index ID: 5282257
南方科技大学
person_outline Shaobo Kevin Li's MOST POPULAR ARTICLES
1-) Protecting customer privacy when marketing with second-party dataMJ Schneider, S Jagpal, S Gupta, S Li, Y YuInternational Journal of Research in Marketing 34 (3), 593-603, 2017682017
2-) Is sustainable development reasonable for tourism destinations? An empirical study of the relationship between environmental competitiveness and tourism growthL Zhu, L Zhan, S LiSustainable Development 29 (1), 66-78, 2021392021
3-) The closer I am, the safer I feel: The “distance proximity effect” of COVID‐19 pandemic on individuals\\\\\\\\\\\\\\\' risk assessment and irrational consumptionS Li, Z Zhang, Y Liu, S NgPsychology & Marketing, 1-13, 2021362021
4-) Sizes are gendered: The effect of size cues in brand names on brand stereotypingK Zhang, S Li, S NgJournal of Consumer Research 49 (2), 252-267, 2022332022
5-) The shape of loneliness: The relationship between loneliness and consumer preference for angular versus circular shapesN Chen, JJ Jiao, X Fan, SK LiJournal of Business Research 136 (November), 612-629, 2021322021