Sheena Lovia Boateng

Sheena Lovia Boateng

University of Ghana - Legon / Ghana
Business & Management / Marketing
AD Scientific Index ID: 4324819
person_outline Sheena Lovia Boateng's MOST POPULAR ARTICLES
1-) Online relationship marketing and customer loyalty: a signaling theory perspectiveSL BoatengInternational Journal of Bank Marketing 37 (1), 226-240, 20191602019
2-) Determinants of e-learning adoption among students of developing countriesR Boateng, AS Mbrokoh, L Boateng, PK Senyo, E AnsongThe International Journal of Information and Learning Technology 33 (4), 248-262, 20161592016
3-) Determinants of e-learning adoption in universities: Evidence from a developing countryE Ansong, S Lovia Boateng, R BoatengJournal of Educational Technology Systems 46 (1), 30-60, 20171012017
4-) Online relationship marketing and affective customer commitment–The mediating role of trustSL Boateng, B NartehJournal of Financial Services Marketing 21, 127-140, 20161332016
5-) Videos in learning in higher education: assessing perceptions and attitudes of students at the University of GhanaR Boateng, SL Boateng, RB Awuah, E Ansong, AB AndersonSmart Learning Environments 3, 1-13, 2016992016