Shilpa Kokatnur

Shilpa Kokatnur

Indian Institute of Plantation Management Bangalore IIPMB - / India
Business & Management / Marketing
AD Scientific Index ID: 4320451
भारतीय बागान प्रबंधन संस्थान बैंगलोर IIPMB
person_outline Shilpa Kokatnur's MOST POPULAR ARTICLES
1-) Driving factors and effectiveness of sales promotion in shopping malls: A consumer perspectiveCA Chavadi, SS KokatnurIndian journal of Marketing 40 (4), 18-26, 2010182010
2-) Impact of supermarkets on marketing strategies of small storesSS KokatnurIUP Journal of Management Research 8 (8), 77, 2009182009
3-) Consumer Expectation and Perception of Fast Food Outlets: An Empirical Study in Davangere.CA Chavadi, SS KokatnurICFAI Journal of Services Marketing 6 (2), 2008172008
4-) RFID Adoption by Indian Retailers: An Exploratory StudyCA Chavadi, SS KokatnurThe Icfai University Journal of Supply Chain Management 6 (1), 60-77, 2009162009
5-) Do private brands result in store loyalty? An empirical study in BangaloreC Chavadi, S KokatnurThe Icfai University Journal of Marketing Management 7 (3), p6-33, 2008152008