Sihem Taboubi

Sihem Taboubi

HEC Montréal École de Gestion - Montreal / Canada
Business & Management / Marketing
AD Scientific Index ID: 660206
École des hautes études commerciales de Montréal
person_outline Sihem Taboubi's MOST POPULAR ARTICLES
1-) Retail promotions with negative brand image effects: Is cooperation possible?S Jørgensen, S Taboubi, G ZaccourEuropean Journal of Operational Research 150 (2), 395-405, 20032432003
2-) Cooperative advertising in a marketing channelS Jørgensen, S Taboubi, G ZaccourJournal of Optimization Theory and Applications 110 (1), 145-158, 20012172001
3-) The impact of manufacturers\' wholesale prices on a retailer\'s shelf‐space and pricing decisionsG Martín‐Herrán, S Taboubi, G ZaccourDecision Sciences 37 (1), 71-90, 2006682006
4-) Dual role of price and myopia in a marketing channelG Martín-Herrán, S Taboubi, G ZaccourEuropean Journal of Operational Research 219 (2), 284-295, 2012632012
5-) Game-theoretic coordination mechanisms in distribution channels: Integration and extensions for models without competitionCA Ingene, S Taboubi, G ZaccourJournal of Retailing 88 (4), 476-496, 2012592012