Siwarit Pongsakornrungsilp

Siwarit Pongsakornrungsilp

Walailak University - Nakhon Si Thammarat / Thailand
Business & Management / Marketing
AD Scientific Index ID: 304080
มหาวิทยาลัยวลัยลักษณ์
person_outline Siwarit Pongsakornrungsilp's MOST POPULAR ARTICLES
1-) Understanding value co-creation in a co-consuming brand communityS Pongsakornrungsilp, JE SchroederMarketing Theory 11 (3), 303-324, 20114782011
2-) How Instagram influencers affect the value perception of Thai millennial followers and purchasing intention of luxury fashion for sustainable marketingA Jansom, S PongsakornrungsilpSustainability 13 (15), 8572, 2021832021
3-) Understanding circular economy awareness and practices in manufacturing firmsN Liakos, V Kumar, S Pongsakornrungsilp, JA Garza-Reyes, B Gupta, ...Journal of Enterprise Information Management 32 (4), 563-584, 2019822019
4-) The art of survival: Tourism businesses in Thailand recovering from COVID-19 through brand managementS Pongsakornrungsilp, P Pongsakornrungsilp, V Kumar, B MaswongssaSustainability 13 (12), 6690, 2021622021
5-) Mindful tourism: nothing left behind–creating a circular economy society for the tourism industry of Krabi, ThailandP Pongsakornrungsilp, S PongsakornrungsilpJournal of Tourism Futures 9 (3), 366-380, 2023402023