So-Eun Park

So-Eun Park

University of British Columbia - Vancouver / Canada
Business & Management / Marketing
AD Scientific Index ID: 5270763
person_outline So-Eun Park's MOST POPULAR ARTICLES
1-) Customer influence value and purchase acceleration in new product diffusionTH Ho, S Li, SE Park, ZJM ShenMarketing Science 31 (2), 236-256, 2012612012
2-) Pay-what-you-want pricing in the digital product marketplace: A feasible alternative to piracy prevention?BC Kim, SE Park, DW StraubInformation Systems Research 33 (3), 784-793, 2022232022
3-) A Bayesian Level-k Model in n-Person GamesTH Ho, SE Park, X SuManagement Science 67 (3), 1622-1638, 2021232021
4-) The group of symmetries of the Tower of Hanoi graphSE ParkThe American Mathematical Monthly 117 (4), 353-360, 201092010
5-) Consumer surplus moderated price competitionSE ParkUniversity of California Berkeley Working paper, 10, 201352013