Sohaib Muhammad

Sohaib Muhammad

Xi'An Jiaotong University - Xi'an / China
Business & Management / Marketing
AD Scientific Index ID: 4581274
西安交通大学
person_outline Sohaib Muhammad's MOST POPULAR ARTICLES
1-) Digital financial inclusion and economic growth: Provincial data analysis of ChinaM Ahmad, A Majeed, MA Khan, M Sohaib, K ShehzadChina Economic Journal 14 (3), 291-310, 2021402021
2-) Nature-based solutions, mental health, well-being, price fairness, attitude, loyalty, and evangelism for green brands in the hotel contextM Sohaib, Y Wang, K Iqbal, H HanInternational Journal of Hospitality Management 101, 103126, 2022532022
3-) Building value co-creation with social media marketing, brand trust, and brand loyaltyM Sohaib, H HanJournal of retailing and consumer services 74, 103442, 2023582023
4-) Role of social media marketing activities in China’s e-commerce industry: A stimulus organism response theory contextM Sohaib, AA Safeer, A MajeedFrontiers in Psychology 13, 941058, 2022632022
5-) Impact of eWOM and risk-taking in gender on purchase intentions: evidence from Chinese social mediaM Sohaib, P Hui, U AkramInternational Journal of Information Systems and Change Management 10 (2 …, 2018602018