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Soojung Kim
University of North Dakota - Grand Forks / United States
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AD Scientific Index ID: 1489597
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Soojung Kim's MOST POPULAR ARTICLES
1-)
A double-edged sword? Predicting consumers’ attitudes toward and sharing intention of native advertising on social mediaJ Lee, S Kim, CD HamAmerican Behavioral Scientist 60 (12), 1425-1441, 20162202016
2-)
Predictors of pro-environmental behaviors of American and Korean students: The application of the theory of reasoned action and protection motivation theoryS Kim, SH Jeong, Y HwangScience Communication 35 (2), 168-188, 20132032013
3-)
Norms in social media: The application of theory of reasoned action and personal norms in predicting interactions with Facebook page like adsS Kim, J Lee, D YoonCommunication Research Reports 32 (4), 322-331, 2015772015
4-)
The influence of cultural aspects on public perception of the importance of CSR activity and purchase intention in KoreaJ Bae, S KimAsian Journal of Communication 23 (1), 68-85, 2013512013
5-)
Do You Want Me to Watch This Ad on Social Media?: The Effects of Norms on Online Video Ad WatchingJ Lee, M Kim, CD Ham, S KimJournal of Marketing Communications 23 (5), 456-472, 2017422017
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