Stefan Hoffmann

Stefan Hoffmann

Christian Albrechts Universität zu Kiel - Kiel / Germany
Business & Management / Marketing
AD Scientific Index ID: 1756713
Kiel University
person_outline Stefan Hoffmann's MOST POPULAR ARTICLES
1-) Taste lovers versus nutrition fact seekers: how health consciousness and self‐efficacy determine the way consumers choose food products Journal of Consumer Behaviour 11 (4), 316-328, 2012
2-) Consumer boycotts due to factory relocation Journal of Business Research 62 (2), 239-247, 2009
3-) The impact of practical relevance on training transfer: evidence from a service quality training program for German bank clerks International Journal of Training and Development 12 (2), 74-86, 2008
4-) The impact of practical relevance on training transfer: evidence from a service quality training program for German bank clerksS Liebermann, S HoffmannInternational Journal of Training and Development 12 (2), 74-86, 20082542008
5-) Consumer boycotts due to factory relocationS Hoffmann, S MüllerJournal of Business Research 62 (2), 239-247, 20092512009