Stefania Farace

Stefania Farace

Libera Università Internazionale degli Studi Sociali LUISS Guido Carli - Rome / Italy
Business & Management / Communications and Media Studies
AD Scientific Index ID: 5380039
Luiss University
person_outline Stefania Farace's MOST POPULAR ARTICLES
1-) Assessing the effect of narrative transportation, portrayed action, and photographic style on the likelihood to comment on posted selfiesS Farace, T van Laer, K de Ruyter, M WetzelsEuropean Journal of Marketing 51 (11/12), 1961-1979, 2017572017
2-) Patterns in motion: How visual patterns in ads affect product evaluationsS Farace, A Roggeveen, F Villarroel Ordenes, K De Ruyter, M Wetzels, ...Journal of Advertising 49 (1), 3-17, 2020492020
3-) Customer attitude and dispositions towards customized products: The interaction between customization model and brandGN Miceli, MA Raimondo, S FaraceJournal of Interactive Marketing 27 (3), 209-225, 2013482013
4-) Customer Intimization: segni e simboli individuali nella personalizzazione dell\\\'offertaS Farace, MA Raimondo, G MiceliFinanza, marketing e produzione: rivista di economia d\\\'impresa dell …, 200932009
5-) Customization and brand in customer identity communicationG Miceli, MA Raimondo, S FaraceEuropean Advances in Consumer Research 10, 201322013