Subhash Jha

Subhash Jha

University of Memphis - Memphis / United States
Business & Management / Marketing
AD Scientific Index ID: 1294477
person_outline Subhash Jha's MOST POPULAR ARTICLES
1-) Green hotel adoption: a personal choice or social pressure?MS Balaji, Y Jiang, S JhaInternational Journal of Contemporary Hospitality Management, 20191332019
2-) Role of tactile and visual inputs in product evaluation: a multisensory perspectiveMS Balaji, S Raghavan, S JhaAsia Pacific Journal of Marketing and Logistics 23 (4), 513-530, 20111322011
3-) Effects of frontline employee role overload on customer responses and sales performance: Moderator and mediatorsS Jha, MS Balaji, U Yavas, E BabakusEuropean Journal of Marketing 51 (2), 282-303, 20171162017
4-) Letting go or getting back: How organization culture shapes frontline employee response to customer incivilityMS Balaji, Y Jiang, G Singh, S JhaJournal of Business Research 111, 1-11, 20201222020
5-) Together we tango: Value facilitation and customer participation in AirbnbY Jiang, MS Balaji, S JhaInternational Journal of Hospitality Management 82, 169-180, 20191212019