Susana Bacelar De Vasconcelos Marques

Susana Bacelar De Vasconcelos Marques

Universidade de Aveiro - Aveiro / Portugal
Economics & Econometrics / Accounting & Finance
AD Scientific Index ID: 4632160
University of Aveiro
person_outline Susana Bacelar De Vasconcelos Marques's MOST POPULAR ARTICLES
1-) Consumer and retailer perceptions of hypermarkets and traditional retail stores in Portugal Journal of Retailing and Consumer Services 7 (4), 197-206, 2000
2-) Hypermarkets versus traditional retail stores—consumers’ and retailers’ perspectives in Braga: a case study Journal of Retailing and Consumer services 8 (4), 189-198, 2001
3-) Consumption dynamics during recession and recovery: A learning journey Journal of Retailing and Consumer Services 50, 226-234, 2019
4-) How can gamification contribute to achieve SDGs?: Exploring the opportunities and challenges of ecogamification for tourism, Journal of Hospitality and Tourism Technology 11 (2), 255-276., 2020
5-) Relationship marketing and social marketing The SAGE handbook of social marketing, 44-60, 2011