Taylan Ürkmez

Taylan Ürkmez

American University of the Middle East - Egaila / Kuwait
Business & Management / Marketing
AD Scientific Index ID: 4755303
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person_outline Taylan Ürkmez's MOST POPULAR ARTICLES
1-) A comprehensive look at luxury brand marketing research from 2000 to 2016: a bibliometric study and content analysisF Aliyev, T Urkmez, R WagnerManagement Review Quarterly 69 (3), 233-264, 2019302019
2-) Intimacy of Russian Upper Middle Class with Luxury FashionA Peshkova, T Urkmez, R WagnerJournal of Global Scholars of Marketing Science 26 (2), 2016292016
3-) Cross-cultural variations in consumer behavior: A literature review of international studiesT Galina, T Urkmez, W RalfSouth East European Journal of Economics and Business 13 (2), 49-71, 2018212018
4-) Is your perception of "luxury" similar to mine? A concept made of absolute and relative featuresT Urkmez, R WagnerJournal of Euromarketing 24 (1), 20-40, 201520*2015
5-) Luxury brands do not glitter equally for everyoneF Aliyev, T Ürkmez, R WagnerJournal of Brand Management 25, 337-350, 2018172018