Tayyba Fatima

Tayyba Fatima

Shifa Tameer e Millat University - Islamabad / Pakistan
Business & Management / Marketing
AD Scientific Index ID: 4743553
جامعة شفاء تمير ميلات
person_outline Tayyba Fatima's MOST POPULAR ARTICLES
1-) Assessing behavioral intentions of solar energy usage through value-belief-norm theory Management of Environmental Quality: An International Journal 33 (6), 1329-1343, 2022
2-) Unboxing the Green Box: An empirical assessment of Buying Behavior of Green Products World Journal of Entrepreneurship, Management and Sustainable Development, 2021
3-) Driving forces of green consumption in sharing economy Management of Environmental Quality: An International Journal 32 (1), 41-63, 2020
4-) Examining Factors Influencing Adoption of M-Payment: Extending UTAUT2 with Perceived Value International Journal of Innovation, Creativity and Change 15 (1), 2021
5-) Impact of advertising beliefs and personalization on attitude towards advertising; mediating role of advertising value International Journal of Business Management and Commerce 1 (2), 10-19, 2016