Thomas O Toole

Thomas O Toole

South East Technological University - Waterford / Ireland
Business & Management / Marketing
AD Scientific Index ID: 1870770
Institiúid Teicneolaíochta Phort Láirge
person_outline Thomas O Toole's MOST POPULAR ARTICLES
1-) Strategic market relationships: from strategy to implementationB Donaldson, T O\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'tooleJohn Wiley & Sons, 20074192007
2-) Classifying relationship structures: relationship strength in industrial marketsB Donaldson, T O’tooleJournal of Business & Industrial Marketing, 20002152000
3-) Relationship performance dimensions of buyer–supplier exchangesT O’Toole, B DonaldsonEuropean Journal of Purchasing & Supply Management 8 (4), 197-207, 20021962002
4-) The impact of social media on resource mobilisation in entrepreneurial firmsC Drummond, H McGrath, T O\'TooleIndustrial Marketing Management 70, 68-89, 20182122018
5-) Digital engagement strategies and tactics in social media marketingC Drummond, T O\'Toole, H McGrathEuropean Journal of Marketing 54 (6), 1247-1280, 20202012020