Thu Thao Tran

Thu Thao Tran

Industrial University of Ho Chi Minh City - Ho Chi Minh City / Vietnam
Business & Management / Marketing
AD Scientific Index ID: 4928889
Đại học Công nghiệp Hồ Chí Minh Thành phố
person_outline Thu Thao Tran's MOST POPULAR ARTICLES
1-) The Effect of Lifestyle, Brand Image and Personalities on Smartphone Purchase Decision of Consumers in Hochiminh CityNL Nguyen, TT Tran, MP VoInternational Journal of Innovative Science and Research Technology 5 (3 …, 202082020
2-) The Determinants of Consumer\'s Intention to Use E-wallet: The Case Study of MoMo in VietnamC Nguyen, T Nguyen, T TranInternational Journal of Advanced Science and Technology 29 (3), 14284-14293, 2020132020
3-) FACTORS AFFECTING uSERS’BRAND AWARENESS THROuGH SOCIAL MEDIA MARKETING ON TIKTOKC Nguyen, T Tran, T NguyenMarketing 20 (1), 122-131, 202432024
4-) Các yếu tố ảnh hưởng đến ý định mua xe máy điện Vinfast của người dân trên địa bàn Tp. HCMTTHU THẢO, TK LINHJournal of Science and Technology-IUH 50 (02), 202152021
5-) THE IMPACT OF INFLUENCER MARKETING ON GEN Z’ATTITUDE TOWARDS COSMETIC BRANDC Nguyen, TT Thao, LNA ThuConference: The 2nd International Conference on Advanced Technology …, 202212022