Upender Subramanian

Upender Subramanian

University of Texas Dallas - Richardson / United States
Business & Management / Marketing
AD Scientific Index ID: 1677669
The University of Texas at Dallas
person_outline Upender Subramanian's MOST POPULAR ARTICLES
1-) Your Uber is Arriving: Managing On-Demand Workers through Surge Pricing, Forecast Communication and Worker IncentivesH Guda, U SubramanianManagement Science, 2019239*2019
2-) Sharing economy: Review of current research and future directionsC Narasimhan, P Papatla, B Jiang, PK Kopalle, PR Messinger, S Moorthy, ...Customer needs and solutions 5 (1), 93-106, 20181052018
3-) Platforms: a multiplicity of research opportunitiesS Sriram, P Manchanda, ME Bravo, J Chu, L Ma, M Song, S Shriver, ...Marketing Letters 26 (2), 141-152, 20151012015
4-) Information sharing, advice provision, or delegation: What leads to higher trust and trustworthiness?Ö Özer, U Subramanian, Y WangManagement Science 64 (1), 474-493, 20181012018
5-) Leveraging experienced consumers to attract new consumers: An equilibrium analysis of displaying deal sales by daily deal websitesU Subramanian, RC RaoManagement Science 62 (12), 3555-3575, 2016822016