Veenu Sharma

Veenu Sharma

Birla Institute of Management Technology - Greater Noida / India
Business & Management / Marketing
AD Scientific Index ID: 4836046
बिरला प्रबंधन प्रौद्योगिकी संस्थान
person_outline Veenu Sharma's MOST POPULAR ARTICLES
1-) Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative studyR Agarwal, A Mehrotra, V Sharma, A Papa, A MalibariJournal of Retailing and Consumer Services 75, 103529, 2023132023
2-) Analyzing the food waste reduction intentions of UK households. A Value-Attitude-Behavior (VAB) theory perspectiveMD Habib, P Kaur, V Sharma, S TalwarJournal of Retailing and Consumer Services 75, 103486, 2023252023
3-) Technology-enabled cure and care: an application of innovation resistance theory to telemedicine apps in an emerging market contextP Kautish, M Siddiqui, A Siddiqui, V Sharma, SM AlshibaniTechnological Forecasting and Social Change 192, 122558, 2023242023
4-) Diet or lifestyle: Consumer purchase behavior of vegan retailing. A qualitative assessmentMD Habib, A Alghamdi, V Sharma, A Mehrotra, S BadghishJournal of Retailing and Consumer Services 76, 103584, 2024192024
5-) Understanding consumer repurchase intentions towards luxury retail brands: Evidence from an emerging marketP Sharma, A Srivastava, V Sharma, N Singh, S NijjerJournal of Retailing and Consumer Services 76, 103570, 2024182024