Vibhava Srivastava

Vibhava Srivastava

Management Development Institute - Gurgaon / India
Business & Management / Marketing
AD Scientific Index ID: 4820571
प्रबंधन विकास संस्थान
person_outline Vibhava Srivastava's MOST POPULAR ARTICLES
1-) Value creation through relationship closeness V Srivastava, T Singh Journal of Strategic Marketing 18 (1), 3-17, 2010 512010
2-) A Study of Perceptions in Society Regarding Unethical Practices in Advertising V Srivastava, T Nandan South Asian Journal of Management 17 (1), 61-69, 2010 232010
3-) Price sensitivity, government green interventions, and green product availability triggers intention toward buying green productsV Srivastava, AK GuptaBusiness Strategy and the Environment 32 (1), 802-819, 2022262022
4-) Factors affecting tourists\' intention to purchase: a study of Indian domestic touristsN Pandey, V SrivastavaInternational Journal of Indian Culture and Business Management 6 (3), 314-329, 2013232013
5-) Exploring Determinants of Closeness in Manufacturer–Supplier Relationships: A Study of Select Indian Manufacturing FirmsV Srivastava, T SinghJournal of Relationship Marketing 12 (1), 1-21, 2013202013