Victoria Mallinckrodt

Victoria Mallinckrodt

University of Western Australia - Crawley / Australia
Business & Management / Communications and Media Studies
AD Scientific Index ID: 132621
The University of Western Australia
person_outline Victoria Mallinckrodt's MOST POPULAR ARTICLES
1-) The effects of playing an advergame on young children&39;s perceptions, preferences, and requestsV Mallinckrodt, D MizerskiJournal of advertising 36 (2), 87-100, 20075042007
2-) A Formative Measure of Very Young Children’s Persuasion KnowledgeS Wang, D Mizerski, F Liu, D Olaru, V Mallinckrodt2016 Global Marketing Conference at Hong Kong, 1-5, 20162016
3-) Electronic course content at The University of Western AustraliaA Coleman, CSJ Loh, GR Cao, V MallinckrodtElectronic course content at The University of Western Australia, 212-221, 20042004