Vijay Prakash Anand

Jaipuria Institute of Management - Lucknow / India

Business & Management / Marketing

AD Scientific Index ID: 5271434

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Vijay Prakash Anand's MOST POPULAR ARTICLES

1-) GREEN MARKETING AND ITS IMPORTANCE FOR COMPANIES.VP ANANDCLEAR International Journal of Research in Commerce & Management 4 (8), 2013102013

2-) Embracing green consumerism: revisiting the antecedents of green purchase intention for millennials and moderating role of income and genderVK Jain, A Gupta, H Verma, VP AnandInternational Journal of Sustainable Agricultural Management and Informatics ..., 202362023

3-) Green marketing and the factors influencing green buying intentionsVP AnandEPRA International Journal of Economic and Business Review 4 (6), 135-138, 201652016

4-) MEDIATION OF SOCIALLY RESPONSIBLE BEHAVIOUR ON IMPACT OF EMPLOYMENT IN PUBLIC OR PRIVATE SECTOR ORGANIZATION WITH RESPECT TO PERFORMANCE: THE INDIAN EXPERIENCEDK Tripathi, AS Mahmood, VP AnandJournal of Organizational Culture Communication and Conflict 26 (Special ..., 20222022

5-) The Role of Bureau of Energy Efficiency (BEE) Star Labeled Products in Green MarketingVP AnandInternational Journal Of Science Technology and Management 5 (5), 20162016

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