Vincent Mitchell

Vincent Mitchell

University of Sydney - Sydney / Australia
Business & Management / Marketing
AD Scientific Index ID: 65674
person_outline Vincent Mitchell's MOST POPULAR ARTICLES
1-) Consumer perceived risk: conceptualisations and modelsVW MitchellEuropean Journal of marketing, 199924361999
2-) Defining and measuring the quality of customer serviceBR Lewis, VW MitchellMarketing intelligence & planning 8 (6), 11-17, 19909311990
3-) Examining the antecedents and consequences of corporate reputation: A customer perspectiveG Walsh, VW Mitchell, PR Jackson, SE BeattyBritish journal of management 20 (2), 187-203, 20099452009
4-) Generation Y female consumer decision‐making stylesC Bakewell, VW MitchellInternational journal of retail & distribution management 31 (2), 95-106, 200310122003
5-) Risk perception and reduction in the purchase of consumer servicesVW Mitchell, M GreatorexService Industries Journal 13 (4), 179-200, 19938281993