Wolfgang Hinck

Wolfgang Hinck

American University of Integrative Sciences - Christ Church / Barbados
Business & Management / Marketing
AD Scientific Index ID: 4538196
person_outline Wolfgang Hinck's MOST POPULAR ARTICLES
1-) The Role of Domestic Animosity in Consumer Choice: Empirical Evidence from Germany Journal of Euromarketing 14 (1-2), 87-104, 2005
2-) An Empirical Investigation of the Failure of Eastern German Products in Western German Markets Journal for International Business and Entrepreneurship Development 2 (1 …, 2004
3-) Executive Insights: Market Orientation of Mexican Companies Journal of International Marketing 13 (1), 111-127, 2005
4-) The Effect of Anticipatory Emotions on Student Performance in Marketing Simulations Journal of Research in Marketing and Entrepreneurship, 2015
5-) Twenty-five years after the fall of the Berlin Wall: An empirical revisit of West German consumers' attitudes toward products and brands from former East Germany Journal of Promotion Management 24 (6), 895-910, 2018