Woojung Chang

Woojung Chang

University of Seoul - Seoul / South Korea
Business & Management / Marketing
AD Scientific Index ID: 405078
서울시립대학교
person_outline Woojung Chang's MOST POPULAR ARTICLES
1-) The effectiveness of customer participation in new product development: A meta-analysisW Chang, SA TaylorJournal of Marketing 80 (1), 47-64, 20164692016
2-) How does CRM technology transform into organizational performance? A mediating role of marketing capabilityW Chang, JE Park, S ChaiyJournal of Business Research 63 (8), 849-855, 20104672010
3-) Supply chain integration and firm financial performance: A meta-analysis of positional advantage mediation and moderating factorsW Chang, AE Ellinger, KK Kim, GR FrankeEuropean Management Journal 34 (3), 282-295, 20162372016
4-) A contextual approach to supply chain risk mitigationW Chang, AE Ellinger, J BlackhurstThe International Journal of Logistics Management 26 (3), 642-656, 20152192015
5-) Differential mediating effects of radical and incremental innovation on market orientation-performance relationship: A meta-analysisW Chang, GR Franke, TD Butler, CF Musgrove, AE EllingerJournal of Marketing Theory and Practice 22 (3), 235-250, 20141502014