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Wootae Chun
University of Northern British Columbia - Prince George / Canada
Business & Management / Marketing
AD Scientific Index ID: 5218186
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Wootae Chun's MOST POPULAR ARTICLES
1-)
The Influence of Culture in Website Design and Users’ Perceptions: Three Systemetic ReviewsFT Moura, N Singh, W ChunJournal of Electronic Commerce Research 17 (4), 312-339, 2016712016
2-)
A comparative analysis of Arab and US cultural values on the webW Chun, N Singh, R Sobh, M BenmamounJournal of Global Marketing 28 (2), 99-112, 2015432015
3-)
Multiple-dimensions of corporate social responsibility and global brand value: a stakeholder theory perspectiveHG Kim, W Chun, Z WangJournal of Marketing Theory and Practice 29 (4), 409-422, 2021212021
4-)
Localizing to Arabic consumers: Insights from print advertisingR Sobh, N Singh, W Chun, M BenmamounJournal of Marketing Communications 24 (2), 190-211, 2018172018
5-)
Brand and firm values in distinct national culturesR Chowdhury, W Chun, S Choi, K FriendAsia Pacific Journal of Marketing and Logistics 32 (8), 1737-1758, 2020142020
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