Xicheng Yin

Xicheng Yin

Tongji University - Shanghai / China
Business & Management / Communications and Media Studies
AD Scientific Index ID: 4583482
同济大学
person_outline Xicheng Yin's MOST POPULAR ARTICLES
1-) Agent-based opinion formation modeling in social network: A perspective of social psychology Physica A: Statistical Mechanics and its Applications 532, 121786, 2019
2-) Task recommendation in crowdsourcing systems: A bibliometric analysis Technology in Society 63, 101337, 2020
3-) Attention marketing in fragmented entertainment: How advertising embedding influences purchase decision in short-form video apps Journal of Retailing and Consumer Services 76, 103572, 2024
4-) Identifying the main paths of information diffusion in online social networks Physica A: Statistical Mechanics and its Applications 452, 320-328, 2016
5-) How text sentiment moderates the impact of motivational cues on crowdfunding campaigns Financial Innovation 7 (1), 46, 2021