Yanina Rashkova

Yanina Rashkova

EDHEC Business School (Université Côte d'Azur) - Roubaix / France
Others
AD Scientific Index ID: 5409783
EDHEC Business School
person_outline Yanina Rashkova's MOST POPULAR ARTICLES
1-) Addressing the Societal Challenges in Organizations: The Conceptualization of Mindfulness Capability for Social Justice Journal of Business Ethics, 2023
2-) Online integrated marketing communication strategies of international brands: standardization vs. adaptation approaches Journal of Marketing Communications, 1-24, 2023
3-) Moving forward better marketing for a better world: a path for new research opportunities Italian Journal of Marketing, 2023
4-) The next frontier of Digital Business Model Innovation Research Handbook on Digital Strategy, 1-23, 2023
5-) Infusing Mindfulness for Social Justice: New Perspectives for Sustainable Human Resource Management Sustainable Development of Human Resources in a Globalization Period, 2022