Yen-Chun Chen 陳彥君

Yen-Chun Chen 陳彥君

Chinese Culture University - Taipei City / Taiwan
Business & Management / Strategic Management
AD Scientific Index ID: 437021
中國文化大學
person_outline Yen-Chun Chen 陳彥君's MOST POPULAR ARTICLES
1-) Effects of interaction and entrepreneurial orientation on organizational performance: Insights into market driven and market drivingYC Chen, PC Li, KR EvansIndustrial Marketing Management 41 (6), 1019-1034, 20122352012
2-) Do website features matter in an online gamification context? Focusing on the mediating roles of user experience and attitudeCL Hsu, YC Chen, TN Yang, WK LinTelematics and Informatics 34 (4), 196-205, 2017882017
3-) Effects of collaborative communication on the development of market-relating capabilities and relational performance metrics in industrial marketsYC Chen, PC Li, TJ ArnoldIndustrial Marketing Management 42 (8), 1181-1191, 2013842013
4-) Does product design matter? Exploring its influences in consumers’ psychological responses and brand loyaltyCL Hsu, YC Chen, TN Yang, WK Lin, YH LiuInformation Technology & People 31 (3), 886-907, 2018692018
5-) An integrated model of customer loyalty: an empirical examination in retailing practiceYC Chen, YC Shen, S LiaoThe Service Industries Journal 29 (3), 267-280, 2009692009