Yeshika Alversia

Yeshika Alversia

Universitas Indonesia - Depok / Indonesia
Business & Management / Marketing
AD Scientific Index ID: 6101697
University of Indonesia
person_outline Yeshika Alversia's MOST POPULAR ARTICLES
1-) Examining push-pull motivation and travel intention for potential travelers in Indonesia using theory of planned behaviourN Salsabila, Y AlversiaProceedings of Tourism Development Centre International Conference, 38-48, 2020212020
2-) Doing quantitative research in education with SPSSY AlversiaEvaluation & Research in Education 24 (4), 305-306, 2011172011
3-) Sustainable Beauty: Pengaruh Eco-Label, Product Attributes, Perceived Consumer Effectiveness (PCE), dan Environmental Awareness terhadap Green Purchase BehaviorKP Djajadiwangsa, Y AlversiaINOBIS: Jurnal Inovasi Bisnis Dan Manajemen Indonesia 6 (1), 121-137, 2022132022
4-) The influence of online review on consumers\' purchase intentionAR Aditya, Y AlversiaJ. Mgt. Mkt. Review 4 (3), 194-201, 2019122019
5-) The influence of customer involvement and engagement on co-creation of services, satisfaction, and loyalty: The case of Software as a ServiceG Dewarani, Y AlversiaInnovative Marketing 19 (2), 27, 2023112023