Yi Sung Cheng

Yi Sung Cheng

Western Carolina University - Cullowhee / United States
Social Sciences / Tourism & Hospitality
AD Scientific Index ID: 850998
person_outline Yi Sung Cheng's MOST POPULAR ARTICLES
1-) The impact of website quality and perceived trust on customer purchase intention in the hotel sector: website brand and perceived value as moderatorsKC Chang, NT Kuo, CL Hsu, YS ChengInternational Journal of Innovation, Management and Technology 5 (4), 255, 20141292014
2-) How service quality affects customer loyalty in the travel agency: The effects of customer satisfaction, service recovery, and perceived valueNT Kuo, KC Chang, YS Cheng, CH LaiAsia Pacific Journal of Tourism Research 18 (7), 803-822, 20131212013
3-) Effects of tour guide interpretation and tourist satisfaction on destination loyalty in Taiwan’s Kinmen Battlefield Tourism: perceived playfulness and perceived flow as moderatorsNT Kuo, KC Chang, YS Cheng, JC LinJournal of Travel & Tourism Marketing 33 (sup1), 103-122, 2016942016
4-) The mediating effect of flow experience on social shopping behaviorCL Hsu, KC Chang, NT Kuo, YS ChengInformation Development 33 (3), 243-256, 2017752017
5-) The asymmetric effect of tour guide service quality on tourist satisfactionNT Kuo, YS Cheng, KC Chang, LY ChuangJournal of Quality Assurance in Hospitality & Tourism 19 (4), 521-542, 2018712018