Yongchuan Bao

University of Alabama Huntsville - Ho Chi Minh City / United States

Business & Management / Entrepreneurship

AD Scientific Index ID: 1702943

Trường Đại học Kiến trúc TP Hồ Chí Minh

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Yongchuan Bao's MOST POPULAR ARTICLES

1-) Motivating purchase of private brands: Effects of store image, product signatureness, and quality variationY Bao, Y Bao, S ShengJournal of Business Research 64 (2), 220-226, 20114592011

2-) Managing knowledge leakage in strategic alliances: The effects of trust and formal contractsX Jiang, M Li, S Gao, Y Bao, F JiangIndustrial Marketing Management 42 (6), 983-991, 20132442013

3-) Partner trustworthiness, knowledge flow in strategic alliances, and firm competitiveness: A contingency perspectiveX Jiang, Y Bao, Y Xie, S GaoJournal of business research 69 (2), 804-814, 20161792016

4-) External learning, market dynamics, and radical innovation: Evidence from China\'s high-tech firmsY Bao, X Chen, KZ ZhouJournal of Business Research 65 (8), 1226-1233, 20121832012

5-) To sell or not to sell: Exploring sellers\' trust and risk of chargeback fraud in cross‐border electronic commerceY Guo, Y Bao, BJ Stuart, K Le‐NguyenInformation Systems Journal 28 (2), 359-383, 20181752018

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