Yuri Siregar

Yuri Siregar

University of Leeds - Leeds / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 5404107
person_outline Yuri Siregar's MOST POPULAR ARTICLES
1-) Consumer experience of interactive technology in fashion storesY Siregar, A KentInternational Journal of Retail & Distribution Management, 2019472019
2-) Disrupting the fashion retail journey: social media and GenZ\\\\\\\\\\\\\\\'s fashion consumptionY Siregar, A Kent, A Peirson-Smith, C GuanInternational Journal of Retail & Distribution Management 51 (7), 862-875, 2023182023
3-) The Future of Fashion Events: The Case of Mercedes-Benz Prague Fashion WeekK Dvorackova, Y SiregarTechnology, Sustainability and the Fashion Industry, 63-90, 20242024
4-) Designing Virtual Reality Atmospherics to Shape Fashion Conscious ConsumptionY SiregarGlobal Brand Conference 2024, 20242024
5-) What\'s Next for Mercede-Benz Prague Fashion Week?K Dvorackova, Y SiregarResponsible Fashion Series, Antwerp, 20212021