Zaila Oliveira

Zaila Oliveira

Faculdade Christus Unichristus - Fortaleza / Brazil
Business & Management / Marketing
AD Scientific Index ID: 4780704
Christus unichristus college
person_outline Zaila Oliveira's MOST POPULAR ARTICLES
1-) Exploring the antecedents of organic food purchase intention: An extension of the theory of planned behaviorSF Teixeira, B Barbosa, H Cunha, Z OliveiraSustainability 14 (1), 242, 2022252022
2-) Sounds of scents: Olfactory-auditory correspondences in the online purchase experience of perfumeM Mahdavi, B Barbosa, Z Oliveira, V ChkoniyaRevista Brasileira de Gestao de Negocios 22 (04), 836-853, 2020
3-) Buying perfume in the digital age: A study on e-shoppers’ perceptions and typologiesB Barbosa, M Mahdavi, Z Oliveira, V ChkoniyaAsian Journal of Business and Accounting 14 (1), 1-32, 2021
4-) Understanding the impact of online communication strategies on consumer purchase intention for green cosmeticsS Teixeira, Z Oliveira, S Teixeira, S TeixeiraSustainability 15 (20), 14784, 2023
5-) Using Influencer Marketing as a Digital Business StrategyS Teixeira, S Teixeira, Z Oliveira, E SouzaIGI Global, 2023