Zia Ur Rehman

Zia Ur Rehman

University of Arid Agriculture Rawalpindi - Rawalakot / Pakistan
Business & Management / Marketing
AD Scientific Index ID: 4500508
جامعة بونش روالاكوت
person_outline Zia Ur Rehman's MOST POPULAR ARTICLES
1-) Impact of relationship marketing tactics on relationship quality and customer loyalty: A case study of telecom sector of PakistanA Raza, Z RehmanAfrican Journal of Business Management 6 (14), 5085-5092, 20091052009
2-) Antecedents, consequences, and reducers of perceived risk in social media: A systematic literature review and directions for further researchZU Rehman, R Baharun, NZM SallehPsychology & Marketing 37 (1), 74-86, 2020492020
3-) Masstige Marketing: A scale development and validity studyMI Ishaq, A Raza, B Bartikowski, H SarwarJournal of Business Research 166, 114112, 202372023
4-) Technostressors and service employees outcomes: a longitudinal studyA Raza, MI Ishaq, H Zia, Z Ur-Rehman, R AhmadThe Service Industries Journal 42 (13-14), 1030-1053, 202282022
5-) Diversity Management and Organizational Performance in PakistanM Hanif, MR Athar, Z ur Rehman, A Anwar, MQ AliReviews of Management Sciences 4 (2), 95-116, 202272022