World

Subject Rankings

South Korea Business & Management / Marketing Rankings 2024

* May 13, 2024 According to Total H Index. BETA VERSION. Subject field ranking in world, region, country and university is beta version since subject field 'others' (375.688) scientists profile whose branch cannot be determined, not yet edited or determined) is excluded, so the ranking will change as the others fields are edited. Please note that. See also: University Subject Rankings

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Total 125 scientist, 1 country, 58 institution
Youjae Yi
Youjae Yi
Seoul National University
Seoul National University
Business & Management / Marketing
marketing
customer satisfaction
service
Rankings
University / Institution:
# 73
Country:
# 316
Region:
# 3,566
World:
# 30,370
H-Index
Total:
69
Last 6 Year:
44
Last 6 Year/Total:
0.638
i10 Index
Total:
147
Last 6 Year:
93
Last 6 Year/Total:
0.633
Citation
Total:
79,141
Last 6 Year:
30,570
Last 6 Year/Total:
0.386
Jinsoo Hwang
Jinsoo Hwang
Sejong University
Sejong University
Business & Management / Marketing
New technology-based services
Rankings
University / Institution:
# 5
Country:
# 499
Region:
# 5,314
World:
# 43,114
H-Index
Total:
61
Last 6 Year:
57
Last 6 Year/Total:
0.934
i10 Index
Total:
135
Last 6 Year:
133
Last 6 Year/Total:
0.985
Citation
Total:
10,629
Last 6 Year:
9,407
Last 6 Year/Total:
0.885
Youjae Yi
Youjae Yi
Seoul National University
Seoul National University
Business & Management / Marketing
consumer behavior
service marketing
customer satisfaction
Rankings
University / Institution:
# 136
Country:
# 654
Region:
# 6,893
World:
# 53,004
H-Index
Total:
57
Last 6 Year:
42
Last 6 Year/Total:
0.737
i10 Index
Total:
92
Last 6 Year:
69
Last 6 Year/Total:
0.750
Citation
Total:
74,799
Last 6 Year:
29,949
Last 6 Year/Total:
0.400
Eunju Ko
Eunju Ko
Yonsei University
Yonsei University
Business & Management / Marketing
Fashion Marketing
Luxury Brand Management
Social Media Marketing
Rankings
University / Institution:
# 66
Country:
# 820
Region:
# 8,635
World:
# 64,325
H-Index
Total:
53
Last 6 Year:
43
Last 6 Year/Total:
0.811
i10 Index
Total:
121
Last 6 Year:
93
Last 6 Year/Total:
0.769
Citation
Total:
15,017
Last 6 Year:
10,474
Last 6 Year/Total:
0.697
Jungkun Park
Jungkun Park
Hanyang University
Hanyang University
Business & Management / Marketing
Retailing & Marketing
Rankings
University / Institution:
# 58
Country:
# 1,454
Region:
# 14,253
World:
# 98,133
H-Index
Total:
45
Last 6 Year:
35
Last 6 Year/Total:
0.778
i10 Index
Total:
74
Last 6 Year:
70
Last 6 Year/Total:
0.946
Citation
Total:
6,764
Last 6 Year:
3,992
Last 6 Year/Total:
0.590
Taegoo Terry Kim
Taegoo Terry Kim
Kyung Hee University
Kyung Hee University
Business & Management / Marketing
Green management and marketing
Positive organizational scholarship
Rankings
University / Institution:
# 101
Country:
# 3,481
Region:
# 33,592
World:
# 201,184
H-Index
Total:
32
Last 6 Year:
30
Last 6 Year/Total:
0.938
i10 Index
Total:
38
Last 6 Year:
37
Last 6 Year/Total:
0.974
Citation
Total:
6,766
Last 6 Year:
4,410
Last 6 Year/Total:
0.652
Jiseon Ahn
Jiseon Ahn
Hanyang University
Hanyang University
Business & Management / Marketing
consumer behavior
marketing
integrated resort
Rankings
University / Institution:
# 164
Country:
# 3,977
Region:
# 38,371
World:
# 226,065
H-Index
Total:
30
Last 6 Year:
30
Last 6 Year/Total:
1.000
i10 Index
Total:
48
Last 6 Year:
48
Last 6 Year/Total:
1.000
Citation
Total:
3,087
Last 6 Year:
3,043
Last 6 Year/Total:
0.986
Byoungsoo Kim
Byoungsoo Kim
Yeungnam University
Yeungnam University
Business & Management / Marketing
Service Marketing
Service Management
IT Management
Rankings
University / Institution:
# 77
Country:
# 5,337
Region:
# 52,883
World:
# 293,595
H-Index
Total:
26
Last 6 Year:
23
Last 6 Year/Total:
0.885
i10 Index
Total:
34
Last 6 Year:
31
Last 6 Year/Total:
0.912
Citation
Total:
4,055
Last 6 Year:
2,185
Last 6 Year/Total:
0.539
Yeong Gug Kim
Yeong Gug Kim
Kangwon National University
Kangwon National University
Business & Management / Marketing
service marketing
tourist behavior
marketing commucation
Rankings
University / Institution:
# 61
Country:
# 6,185
Region:
# 61,951
World:
# 334,816
H-Index
Total:
24
Last 6 Year:
21
Last 6 Year/Total:
0.875
i10 Index
Total:
34
Last 6 Year:
25
Last 6 Year/Total:
0.735
Citation
Total:
5,151
Last 6 Year:
3,432
Last 6 Year/Total:
0.666
Euehun Lee
Euehun Lee
Korea Advanced Institute of Science & Technology KAIST
Korea Advanced Institute of Science & Technology KAIST
Business & Management / Marketing
marketing aging mature consumers
Rankings
University / Institution:
# 355
Country:
# 6,366
Region:
# 63,810
World:
# 343,133
H-Index
Total:
24
Last 6 Year:
17
Last 6 Year/Total:
0.708
i10 Index
Total:
40
Last 6 Year:
28
Last 6 Year/Total:
0.700
Citation
Total:
3,032
Last 6 Year:
1,236
Last 6 Year/Total:
0.408
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Eun Ju Lee
Eun Ju Lee
Sungkyunkwan University
Sungkyunkwan University
Business & Management / Marketing
Marketing
Neuromarketing
Consumer Behavior
Consumer Finance
Consumer Neuroscience
Rankings
University / Institution:
# 291
Country:
# 7,281
Region:
# 74,753
World:
# 392,243
H-Index
Total:
22
Last 6 Year:
16
Last 6 Year/Total:
0.727
i10 Index
Total:
29
Last 6 Year:
24
Last 6 Year/Total:
0.828
Citation
Total:
4,705
Last 6 Year:
2,018
Last 6 Year/Total:
0.429
Suna La|S. La, SN La, 라선아
Suna La|S. La, SN La, 라선아
Korea National Open University
Korea National Open University
Business & Management / Marketing
CSR
Consumer Happiness
Service Marketing
Consumer Behavior
Brand Management
Rankings
University / Institution:
# 2
Country:
# 7,343
Region:
# 75,470
World:
# 396,471
H-Index
Total:
22
Last 6 Year:
14
Last 6 Year/Total:
0.636
i10 Index
Total:
31
Last 6 Year:
18
Last 6 Year/Total:
0.581
Citation
Total:
3,669
Last 6 Year:
1,275
Last 6 Year/Total:
0.348
Grace B Yu 유병희|Byunghee Yu
Grace B Yu 유병희|Byunghee Yu
Duksung Women's University
Duksung Women's University
Business & Management / Marketing
relationship marketing
consumer happiness
well-being
Rankings
University / Institution:
# 6
Country:
# 7,516
Region:
# 78,128
World:
# 407,718
H-Index
Total:
21
Last 6 Year:
19
Last 6 Year/Total:
0.905
i10 Index
Total:
30
Last 6 Year:
23
Last 6 Year/Total:
0.767
Citation
Total:
2,440
Last 6 Year:
1,500
Last 6 Year/Total:
0.615
Jihye Park
Jihye Park
Hankuk University of Foreign Studies
Hankuk University of Foreign Studies
Business & Management / Marketing
Marketing
consumer behavior
Rankings
University / Institution:
# 19
Country:
# 7,621
Region:
# 79,239
World:
# 412,199
H-Index
Total:
21
Last 6 Year:
18
Last 6 Year/Total:
0.857
i10 Index
Total:
24
Last 6 Year:
20
Last 6 Year/Total:
0.833
Citation
Total:
3,992
Last 6 Year:
1,588
Last 6 Year/Total:
0.398
Jaewon Yoo 유재원
Jaewon Yoo 유재원
Soongsil University
Soongsil University
Business & Management / Marketing
marketing
Rankings
University / Institution:
# 29
Country:
# 7,690
Region:
# 80,037
World:
# 415,539
H-Index
Total:
21
Last 6 Year:
17
Last 6 Year/Total:
0.810
i10 Index
Total:
25
Last 6 Year:
22
Last 6 Year/Total:
0.880
Citation
Total:
1,443
Last 6 Year:
1,054
Last 6 Year/Total:
0.730
Eric Shih
Eric Shih
Sungkyunkwan University
Sungkyunkwan University
Business & Management / Marketing
Marketing
Rankings
University / Institution:
# 310
Country:
# 7,760
Region:
# 81,094
World:
# 420,454
H-Index
Total:
21
Last 6 Year:
15
Last 6 Year/Total:
0.714
i10 Index
Total:
30
Last 6 Year:
18
Last 6 Year/Total:
0.600
Citation
Total:
4,797
Last 6 Year:
1,479
Last 6 Year/Total:
0.308
Seong Ok Lyu
Seong Ok Lyu
Korea University
Korea University
Business & Management / Marketing
Consumer behavior
Sport tourism
Choice experiment
Rankings
University / Institution:
# 392
Country:
# 7,983
Region:
# 84,026
World:
# 434,250
H-Index
Total:
20
Last 6 Year:
19
Last 6 Year/Total:
0.950
i10 Index
Total:
26
Last 6 Year:
25
Last 6 Year/Total:
0.962
Citation
Total:
1,543
Last 6 Year:
1,200
Last 6 Year/Total:
0.778
Subin Im
Subin Im
Yonsei University
Yonsei University
Business & Management / Marketing
Creativity
innovation
entrepreneurship
Rankings
University / Institution:
# 584
Country:
# 8,723
Region:
# 93,508
World:
# 474,864
H-Index
Total:
19
Last 6 Year:
16
Last 6 Year/Total:
0.842
i10 Index
Total:
22
Last 6 Year:
18
Last 6 Year/Total:
0.818
Citation
Total:
5,577
Last 6 Year:
2,196
Last 6 Year/Total:
0.394
Lee Thae Min|Lee, Thaemin, ThaeMin Lee
Lee Thae Min|Lee, Thaemin, ThaeMin Lee
Chungbuk National University
Chungbuk National University
Business & Management / Marketing
Mobile Marketing
eWOM
Interactivity
Social Networking Sites
Cross-National Study
Rankings
University / Institution:
# 61
Country:
# 8,831
Region:
# 95,145
World:
# 482,466
H-Index
Total:
19
Last 6 Year:
14
Last 6 Year/Total:
0.737
i10 Index
Total:
23
Last 6 Year:
14
Last 6 Year/Total:
0.609
Citation
Total:
3,834
Last 6 Year:
1,650
Last 6 Year/Total:
0.430
Donghee Kim
Donghee Kim
Sookmyung Women's University
Sookmyung Women's University
Business & Management / Marketing
Marketing
Consumer behavior
Consumer psychology
Luxury Marketing
Restaurant & Hotel
Rankings
University / Institution:
# 27
Country:
# 9,378
Region:
# 101,861
World:
# 511,151
H-Index
Total:
18
Last 6 Year:
15
Last 6 Year/Total:
0.833
i10 Index
Total:
19
Last 6 Year:
17
Last 6 Year/Total:
0.895
Citation
Total:
1,205
Last 6 Year:
888
Last 6 Year/Total:
0.737
Jeonghye Choi
Jeonghye Choi
Yonsei University
Yonsei University
Business & Management / Marketing
Marketing
Rankings
University / Institution:
# 633
Country:
# 9,921
Region:
# 109,033
World:
# 542,185
H-Index
Total:
17
Last 6 Year:
15
Last 6 Year/Total:
0.882
i10 Index
Total:
22
Last 6 Year:
20
Last 6 Year/Total:
0.909
Citation
Total:
1,161
Last 6 Year:
831
Last 6 Year/Total:
0.716
Jin Yong Park
Jin Yong Park
Konkuk University
Konkuk University
Business & Management / Marketing
Marketing Channels
Relationship Maketing
Marketing Strategy
Retailing Management
Rankings
University / Institution:
# 128
Country:
# 10,064
Region:
# 110,862
World:
# 550,322
H-Index
Total:
17
Last 6 Year:
13
Last 6 Year/Total:
0.765
i10 Index
Total:
34
Last 6 Year:
18
Last 6 Year/Total:
0.529
Citation
Total:
2,221
Last 6 Year:
880
Last 6 Year/Total:
0.396
지성구Ji seonggoo
지성구Ji seonggoo
Hanbat National University
Hanbat National University
Business & Management / Marketing
marketing
Rankings
University / Institution:
# 32
Country:
# 10,276
Region:
# 113,394
World:
# 563,467
H-Index
Total:
17
Last 6 Year:
10
Last 6 Year/Total:
0.588
i10 Index
Total:
25
Last 6 Year:
10
Last 6 Year/Total:
0.400
Citation
Total:
839
Last 6 Year:
413
Last 6 Year/Total:
0.492
Minki Kim
Minki Kim
Korea Advanced Institute of Science & Technology KAIST
Korea Advanced Institute of Science & Technology KAIST
Business & Management / Marketing
Quantitative Marketing
Empirical Industrial Organization
Rankings
University / Institution:
# 533
Country:
# 10,476
Region:
# 116,322
World:
# 575,105
H-Index
Total:
16
Last 6 Year:
15
Last 6 Year/Total:
0.938
i10 Index
Total:
22
Last 6 Year:
20
Last 6 Year/Total:
0.909
Citation
Total:
1,183
Last 6 Year:
830
Last 6 Year/Total:
0.702
Eunice Kim
Eunice Kim
Ewha Womens University
Ewha Womens University
Business & Management / Marketing
Digital Marketing Communications
Consumer Psychology
Advertising Psychology
Self-Presentation
Rankings
University / Institution:
# 126
Country:
# 10,644
Region:
# 118,545
World:
# 583,737
H-Index
Total:
16
Last 6 Year:
14
Last 6 Year/Total:
0.875
i10 Index
Total:
19
Last 6 Year:
18
Last 6 Year/Total:
0.947
Citation
Total:
2,758
Last 6 Year:
2,094
Last 6 Year/Total:
0.759
Jacob C Lee 이채호|Jacob Chaeho Lee
Jacob C Lee 이채호|Jacob Chaeho Lee
Dongguk University
Dongguk University
Business & Management / Marketing
Marketing
Consumer Behavior
Consumer Experience
Rankings
University / Institution:
# 117
Country:
# 11,075
Region:
# 124,189
World:
# 611,240
H-Index
Total:
15
Last 6 Year:
15
Last 6 Year/Total:
1.000
i10 Index
Total:
21
Last 6 Year:
21
Last 6 Year/Total:
1.000
Citation
Total:
1,174
Last 6 Year:
1,160
Last 6 Year/Total:
0.988
Byung Do Kim
Byung Do Kim
Seoul National University
Seoul National University
Business & Management / Marketing
Marketing
consumer choice behavior
rewards program
recommendation system
database marketing
Rankings
University / Institution:
# 1,046
Country:
# 11,365
Region:
# 128,621
World:
# 626,351
H-Index
Total:
15
Last 6 Year:
13
Last 6 Year/Total:
0.867
i10 Index
Total:
19
Last 6 Year:
14
Last 6 Year/Total:
0.737
Citation
Total:
3,681
Last 6 Year:
828
Last 6 Year/Total:
0.225
Sang Hoon Kim
Sang Hoon Kim
Seoul National University
Seoul National University
Business & Management / Marketing
marketing
Rankings
University / Institution:
# 1,056
Country:
# 11,546
Region:
# 130,951
World:
# 636,441
H-Index
Total:
15
Last 6 Year:
12
Last 6 Year/Total:
0.800
i10 Index
Total:
16
Last 6 Year:
13
Last 6 Year/Total:
0.813
Citation
Total:
2,071
Last 6 Year:
1,073
Last 6 Year/Total:
0.518
Sungho Park
Sungho Park
Seoul National University
Seoul National University
Business & Management / Marketing
Marketing
Rankings
University / Institution:
# 1,084
Country:
# 12,091
Region:
# 138,420
World:
# 668,487
H-Index
Total:
14
Last 6 Year:
13
Last 6 Year/Total:
0.929
i10 Index
Total:
15
Last 6 Year:
14
Last 6 Year/Total:
0.933
Citation
Total:
1,204
Last 6 Year:
949
Last 6 Year/Total:
0.788
Yong Jeong Yi
Yong Jeong Yi
Sungkyunkwan University
Sungkyunkwan University
Business & Management / Marketing
Health Information Behavior
Health Literacy
Rankings
University / Institution:
# 445
Country:
# 12,260
Region:
# 140,788
World:
# 678,033
H-Index
Total:
14
Last 6 Year:
12
Last 6 Year/Total:
0.857
i10 Index
Total:
14
Last 6 Year:
13
Last 6 Year/Total:
0.929
Citation
Total:
832
Last 6 Year:
513
Last 6 Year/Total:
0.617
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A New and Different Feature!!!! University Subject Rankings in 12 subjects:

Ranking and analysis of universities by subject in 12 fields such as health, engineering, natural sciences, education, business, economics, social sciences, etc.
Won-Jun Lee
Won-Jun Lee
Cheongju University
Cheongju University
Business & Management / Marketing
Marketing
Management
e-commerce
Rankings
University / Institution:
# 11
Country:
# 12,864
Region:
# 148,357
World:
# 710,486
H-Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
Citation
Total:
708
Last 6 Year:
585
Last 6 Year/Total:
0.826
Jaeseok Jeong
Jaeseok Jeong
Kyung Hee University
Kyung Hee University
Business & Management / Marketing
Marketing
Rankings
University / Institution:
# 336
Country:
# 13,132
Region:
# 152,439
World:
# 724,874
H-Index
Total:
13
Last 6 Year:
11
Last 6 Year/Total:
0.846
i10 Index
Total:
15
Last 6 Year:
11
Last 6 Year/Total:
0.733
Citation
Total:
990
Last 6 Year:
648
Last 6 Year/Total:
0.655
Jae Ik Shin
Jae Ik Shin
Gyeongsang National University
Gyeongsang National University
Business & Management / Marketing
Marketing
Services Marketing
E-Commerce and Distribution
Rankings
University / Institution:
# 120
Country:
# 13,836
Region:
# 161,553
World:
# 762,846
H-Index
Total:
12
Last 6 Year:
11
Last 6 Year/Total:
0.917
i10 Index
Total:
17
Last 6 Year:
12
Last 6 Year/Total:
0.706
Citation
Total:
1,766
Last 6 Year:
1,166
Last 6 Year/Total:
0.660
Minjung Koo
Minjung Koo
Sungkyunkwan University
Sungkyunkwan University
Business & Management / Marketing
marketing
consumer behavior
goals and motivation
Rankings
University / Institution:
# 490
Country:
# 14,034
Region:
# 164,922
World:
# 775,038
H-Index
Total:
12
Last 6 Year:
10
Last 6 Year/Total:
0.833
i10 Index
Total:
15
Last 6 Year:
11
Last 6 Year/Total:
0.733
Citation
Total:
1,664
Last 6 Year:
763
Last 6 Year/Total:
0.459
Hee-Joong Hwang
Hee-Joong Hwang
Korea National Open University
Korea National Open University
Business & Management / Marketing
Marketing
Consumer Behavior
Retailing
Distribution
International Commerce
Rankings
University / Institution:
# 5
Country:
# 14,227
Region:
# 167,849
World:
# 787,082
H-Index
Total:
12
Last 6 Year:
9
Last 6 Year/Total:
0.750
i10 Index
Total:
14
Last 6 Year:
7
Last 6 Year/Total:
0.500
Citation
Total:
391
Last 6 Year:
302
Last 6 Year/Total:
0.772
Kyungmin Shin
Kyungmin Shin
Seoul National University
Seoul National University
Business & Management / Marketing
Emprove
Parteck
Field Marketing
Rankings
University / Institution:
# 1,191
Country:
# 14,424
Region:
# 170,319
World:
# 800,128
H-Index
Total:
12
Last 6 Year:
7
Last 6 Year/Total:
0.583
i10 Index
Total:
12
Last 6 Year:
5
Last 6 Year/Total:
0.417
Citation
Total:
625
Last 6 Year:
133
Last 6 Year/Total:
0.213
Joo-Eon Jeon
Joo-Eon Jeon
Anyang University
Anyang University
Business & Management / Marketing
Marketing
Brand Management
Design Management
UX
Rankings
University / Institution:
# 4
Country:
# 14,426
Region:
# 170,331
World:
# 800,201
H-Index
Total:
12
Last 6 Year:
7
Last 6 Year/Total:
0.583
i10 Index
Total:
12
Last 6 Year:
7
Last 6 Year/Total:
0.583
Citation
Total:
560
Last 6 Year:
351
Last 6 Year/Total:
0.627
Park Seung Bae|박 승배, seungbae Park
Park Seung Bae|박 승배, seungbae Park
Seoil University
Seoil University
Business & Management / Marketing
Brand
Consumer
Culture
Rankings
University / Institution:
# 2
Country:
# 14,447
Region:
# 170,540
World:
# 801,510
H-Index
Total:
12
Last 6 Year:
6
Last 6 Year/Total:
0.500
i10 Index
Total:
14
Last 6 Year:
6
Last 6 Year/Total:
0.429
Citation
Total:
724
Last 6 Year:
284
Last 6 Year/Total:
0.392
Daehwan Kim
Daehwan Kim
Pukyong National University
Pukyong National University
Business & Management / Marketing
Sport Marketing
Sport Consumer behavior
Rankings
University / Institution:
# 122
Country:
# 14,545
Region:
# 171,858
World:
# 806,473
H-Index
Total:
11
Last 6 Year:
11
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
12
Last 6 Year/Total:
0.923
Citation
Total:
879
Last 6 Year:
851
Last 6 Year/Total:
0.968
Fortune Edem Amenuvor
Fortune Edem Amenuvor
Namseoul University
Namseoul University
Business & Management / Marketing
Marketing
Strategy
Sustainability
Enterprise Development
Political Branding
Rankings
University / Institution:
# 3
Country:
# 14,562
Region:
# 172,166
World:
# 807,334
H-Index
Total:
11
Last 6 Year:
11
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
Citation
Total:
494
Last 6 Year:
491
Last 6 Year/Total:
0.994
Gu Chao
Gu Chao
Honam University
Honam University
Business & Management / Marketing
Interaction design
Interactive marketing
Design education
Rankings
University / Institution:
# 2
Country:
# 14,587
Region:
# 172,615
World:
# 808,260
H-Index
Total:
11
Last 6 Year:
11
Last 6 Year/Total:
1.000
i10 Index
Total:
13
Last 6 Year:
13
Last 6 Year/Total:
1.000
Citation
Total:
301
Last 6 Year:
301
Last 6 Year/Total:
1.000
Woojung Chang
Woojung Chang
University of Seoul
University of Seoul
Business & Management / Marketing
Relationship marketing
Marketing strategy
Customer Participation
Meta-analysis
Rankings
University / Institution:
# 71
Country:
# 14,711
Region:
# 174,112
World:
# 812,750
H-Index
Total:
11
Last 6 Year:
11
Last 6 Year/Total:
1.000
i10 Index
Total:
11
Last 6 Year:
11
Last 6 Year/Total:
1.000
Citation
Total:
2,063
Last 6 Year:
1,478
Last 6 Year/Total:
0.716
Lee Eun Mi
Lee Eun Mi
Dongseo University
Dongseo University
Business & Management / Marketing
CSR
CRM
Green marketing
Rankings
University / Institution:
# 12
Country:
# 15,039
Region:
# 179,265
World:
# 829,703
H-Index
Total:
11
Last 6 Year:
9
Last 6 Year/Total:
0.818
i10 Index
Total:
14
Last 6 Year:
8
Last 6 Year/Total:
0.571
Citation
Total:
1,822
Last 6 Year:
1,121
Last 6 Year/Total:
0.615
Jaehwan Kim
Jaehwan Kim
Korea University
Korea University
Business & Management / Marketing
Marketing Analytics
Bayesian Econometrics/Statistics
Rankings
University / Institution:
# 654
Country:
# 15,240
Region:
# 182,718
World:
# 844,243
H-Index
Total:
11
Last 6 Year:
8
Last 6 Year/Total:
0.727
i10 Index
Total:
11
Last 6 Year:
7
Last 6 Year/Total:
0.636
Citation
Total:
1,165
Last 6 Year:
385
Last 6 Year/Total:
0.330
Sungho Lee
Sungho Lee
University of Seoul
University of Seoul
Business & Management / Marketing
Marketing
Marketing strategy
Branding
Consumer behavior
Innovation
Rankings
University / Institution:
# 77
Country:
# 15,283
Region:
# 183,337
World:
# 847,083
H-Index
Total:
11
Last 6 Year:
7
Last 6 Year/Total:
0.636
i10 Index
Total:
14
Last 6 Year:
6
Last 6 Year/Total:
0.429
Citation
Total:
6,798
Last 6 Year:
2,529
Last 6 Year/Total:
0.372
Kwanho Suk
Kwanho Suk
Korea University
Korea University
Business & Management / Marketing
Marketing
Consumer Behavior
Consumer Psychology
Pricing
Rankings
University / Institution:
# 657
Country:
# 15,310
Region:
# 183,654
World:
# 848,918
H-Index
Total:
11
Last 6 Year:
7
Last 6 Year/Total:
0.636
i10 Index
Total:
12
Last 6 Year:
7
Last 6 Year/Total:
0.583
Citation
Total:
750
Last 6 Year:
297
Last 6 Year/Total:
0.396
전승우 (Seungwoo Chun)
전승우 (Seungwoo Chun)
Dongguk University
Dongguk University
Business & Management / Marketing
Consumer Acculturation
Consumer Culture
Rankings
University / Institution:
# 152
Country:
# 15,893
Region:
# 190,881
World:
# 873,253
H-Index
Total:
10
Last 6 Year:
9
Last 6 Year/Total:
0.900
i10 Index
Total:
14
Last 6 Year:
8
Last 6 Year/Total:
0.571
Citation
Total:
561
Last 6 Year:
273
Last 6 Year/Total:
0.487
Yeuseung Kim
Yeuseung Kim
Chung Ang University
Chung Ang University
Business & Management / Marketing
advertising
social media
digital marketing
Rankings
University / Institution:
# 272
Country:
# 15,941
Region:
# 191,749
World:
# 876,249
H-Index
Total:
10
Last 6 Year:
9
Last 6 Year/Total:
0.900
i10 Index
Total:
11
Last 6 Year:
9
Last 6 Year/Total:
0.818
Citation
Total:
409
Last 6 Year:
313
Last 6 Year/Total:
0.765
Young Won Ha
Young Won Ha
Sogang University
Sogang University
Business & Management / Marketing
Consumer Decision Making
Rankings
University / Institution:
# 107
Country:
# 15,968
Region:
# 192,253
World:
# 877,572
H-Index
Total:
10
Last 6 Year:
9
Last 6 Year/Total:
0.900
i10 Index
Total:
10
Last 6 Year:
9
Last 6 Year/Total:
0.900
Citation
Total:
5,650
Last 6 Year:
972
Last 6 Year/Total:
0.172
Junyong Kim
Junyong Kim
Hanyang University
Hanyang University
Business & Management / Marketing
Marketing
Consumer Behavior
Consumer Psychology
Rankings
University / Institution:
# 536
Country:
# 16,200
Region:
# 195,913
World:
# 890,482
H-Index
Total:
10
Last 6 Year:
8
Last 6 Year/Total:
0.800
i10 Index
Total:
10
Last 6 Year:
7
Last 6 Year/Total:
0.700
Citation
Total:
1,489
Last 6 Year:
606
Last 6 Year/Total:
0.407
AD Scientific Index - Subject Rankings - 2024 H INDEX i10 INDEX CITATION
University /
Institution 		Country Region World Name Country University / Institution Subject Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total Total Last 6 year Last 6 year/total
73 316 3566 30370
Youjae YiYoujae Yi
South Korea Seoul National University Seoul National University Business & Management / Marketing

marketing | customer satisfaction | service |

69 44 0.638 147 93 0.633 79141 30570 0.386
5 499 5314 43114
Jinsoo HwangJinsoo Hwang
South Korea Sejong University Sejong University Business & Management / Marketing

New technology-based services |

61 57 0.934 135 133 0.985 10629 9407 0.885
136 654 6893 53004
Youjae YiYoujae Yi
South Korea Seoul National University Seoul National University Business & Management / Marketing

consumer behavior | service marketing | customer satisfaction |

57 42 0.737 92 69 0.750 74799 29949 0.400
66 820 8635 64325
Eunju KoEunju Ko
South Korea Yonsei University Yonsei University Business & Management / Marketing

Fashion Marketing | Luxury Brand Management | Social Media Marketing |

53 43 0.811 121 93 0.769 15017 10474 0.697
58 1454 14253 98133
Jungkun ParkJungkun Park
South Korea Hanyang University Hanyang University Business & Management / Marketing

Retailing & Marketing |

45 35 0.778 74 70 0.946 6764 3992 0.590
101 3481 33592 201184
Taegoo Terry KimTaegoo Terry Kim
South Korea Kyung Hee University Kyung Hee University Business & Management / Marketing

Green management and marketing | Positive organizational scholarship |

32 30 0.938 38 37 0.974 6766 4410 0.652
164 3977 38371 226065
Jiseon AhnJiseon Ahn
South Korea Hanyang University Hanyang University Business & Management / Marketing

consumer behavior | marketing | integrated resort |

30 30 1.000 48 48 1.000 3087 3043 0.986
77 5337 52883 293595
Byoungsoo KimByoungsoo Kim
South Korea Yeungnam University Yeungnam University Business & Management / Marketing

Service Marketing | Service Management | IT Management |

26 23 0.885 34 31 0.912 4055 2185 0.539
61 6185 61951 334816
Yeong Gug KimYeong Gug Kim
South Korea Kangwon National University Kangwon National University Business & Management / Marketing

service marketing | tourist behavior | marketing commucation |

24 21 0.875 34 25 0.735 5151 3432 0.666
355 6366 63810 343133
Euehun LeeEuehun Lee
South Korea Korea Advanced Institute of Science & Technology KAIST Korea Advanced Institute of Science & Technology KAIST Business & Management / Marketing

marketing aging mature consumers |

24 17 0.708 40 28 0.700 3032 1236 0.408
Adscientificindex

Click for INSTITUTIONAL REGISTRATION and PREMIUM MEMBERSHIP advantages
291 7281 74753 392243
Eun Ju LeeEun Ju Lee
South Korea Sungkyunkwan University Sungkyunkwan University Business & Management / Marketing

Marketing | Neuromarketing | Consumer Behavior | Consumer Finance | Consumer Neuroscience |

22 16 0.727 29 24 0.828 4705 2018 0.429
2 7343 75470 396471
Suna La|S. La, SN La, 라선아Suna La|S. La, SN La, 라선아
South Korea Korea National Open University Korea National Open University Business & Management / Marketing

CSR | Consumer Happiness | Service Marketing | Consumer Behavior | Brand Management |

22 14 0.636 31 18 0.581 3669 1275 0.348
6 7516 78128 407718
Grace B Yu 유병희|Byunghee YuGrace B Yu 유병희|Byunghee Yu
South Korea Duksung Women's University Duksung Women's University Business & Management / Marketing

relationship marketing | consumer happiness | well-being |

21 19 0.905 30 23 0.767 2440 1500 0.615
19 7621 79239 412199
Jihye ParkJihye Park
South Korea Hankuk University of Foreign Studies Hankuk University of Foreign Studies Business & Management / Marketing

Marketing | consumer behavior |

21 18 0.857 24 20 0.833 3992 1588 0.398
29 7690 80037 415539
Jaewon Yoo 유재원Jaewon Yoo 유재원
South Korea Soongsil University Soongsil University Business & Management / Marketing

marketing |

21 17 0.810 25 22 0.880 1443 1054 0.730
310 7760 81094 420454
Eric ShihEric Shih
South Korea Sungkyunkwan University Sungkyunkwan University Business & Management / Marketing

Marketing |

21 15 0.714 30 18 0.600 4797 1479 0.308
392 7983 84026 434250
Seong Ok LyuSeong Ok Lyu
South Korea Korea University Korea University Business & Management / Marketing

Consumer behavior | Sport tourism | Choice experiment |

20 19 0.950 26 25 0.962 1543 1200 0.778
584 8723 93508 474864
Subin ImSubin Im
South Korea Yonsei University Yonsei University Business & Management / Marketing

Creativity | innovation | entrepreneurship |

19 16 0.842 22 18 0.818 5577 2196 0.394
61 8831 95145 482466
Lee Thae Min|Lee, Thaemin, ThaeMin LeeLee Thae Min|Lee, Thaemin, ThaeMin Lee
South Korea Chungbuk National University Chungbuk National University Business & Management / Marketing

Mobile Marketing | eWOM | Interactivity | Social Networking Sites | Cross-National Study |

19 14 0.737 23 14 0.609 3834 1650 0.430
27 9378 101861 511151
Donghee KimDonghee Kim
South Korea Sookmyung Women's University Sookmyung Women's University Business & Management / Marketing

Marketing | Consumer behavior | Consumer psychology | Luxury Marketing | Restaurant & Hotel |

18 15 0.833 19 17 0.895 1205 888 0.737
633 9921 109033 542185
Jeonghye ChoiJeonghye Choi
South Korea Yonsei University Yonsei University Business & Management / Marketing

Marketing |

17 15 0.882 22 20 0.909 1161 831 0.716
128 10064 110862 550322
Jin Yong ParkJin Yong Park
South Korea Konkuk University Konkuk University Business & Management / Marketing

Marketing Channels | Relationship Maketing | Marketing Strategy | Retailing Management |

17 13 0.765 34 18 0.529 2221 880 0.396
32 10276 113394 563467
지성구Ji seonggoo지성구Ji seonggoo
South Korea Hanbat National University Hanbat National University Business & Management / Marketing

marketing |

17 10 0.588 25 10 0.400 839 413 0.492
533 10476 116322 575105
Minki KimMinki Kim
South Korea Korea Advanced Institute of Science & Technology KAIST Korea Advanced Institute of Science & Technology KAIST Business & Management / Marketing

Quantitative Marketing | Empirical Industrial Organization |

16 15 0.938 22 20 0.909 1183 830 0.702
126 10644 118545 583737
Eunice KimEunice Kim
South Korea Ewha Womens University Ewha Womens University Business & Management / Marketing

Digital Marketing Communications | Consumer Psychology | Advertising Psychology | Self-Presentation |

16 14 0.875 19 18 0.947 2758 2094 0.759
117 11075 124189 611240
Jacob C Lee 이채호|Jacob Chaeho LeeJacob C Lee 이채호|Jacob Chaeho Lee
South Korea Dongguk University Dongguk University Business & Management / Marketing

Marketing | Consumer Behavior | Consumer Experience |

15 15 1.000 21 21 1.000 1174 1160 0.988
1046 11365 128621 626351
Byung Do KimByung Do Kim
South Korea Seoul National University Seoul National University Business & Management / Marketing

Marketing | consumer choice behavior | rewards program | recommendation system | database marketing |

15 13 0.867 19 14 0.737 3681 828 0.225
1056 11546 130951 636441
Sang Hoon KimSang Hoon Kim
South Korea Seoul National University Seoul National University Business & Management / Marketing

marketing |

15 12 0.800 16 13 0.813 2071 1073 0.518
1084 12091 138420 668487
Sungho ParkSungho Park
South Korea Seoul National University Seoul National University Business & Management / Marketing

Marketing |

14 13 0.929 15 14 0.933 1204 949 0.788
445 12260 140788 678033
Yong Jeong YiYong Jeong Yi
South Korea Sungkyunkwan University Sungkyunkwan University Business & Management / Marketing

Health Information Behavior | Health Literacy |

14 12 0.857 14 13 0.929 832 513 0.617
Adscientificindex

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Ranking and analysis of universities by subject in 12 fields such as health, engineering, natural sciences, education, business, economics, social sciences, etc.
11 12864 148357 710486
Won-Jun LeeWon-Jun Lee
South Korea Cheongju University Cheongju University Business & Management / Marketing

Marketing | Management | e-commerce |

13 13 1.000 13 13 1.000 708 585 0.826
336 13132 152439 724874
Jaeseok JeongJaeseok Jeong
South Korea Kyung Hee University Kyung Hee University Business & Management / Marketing

Marketing |

13 11 0.846 15 11 0.733 990 648 0.655
120 13836 161553 762846
Jae Ik ShinJae Ik Shin
South Korea Gyeongsang National University Gyeongsang National University Business & Management / Marketing

Marketing | Services Marketing | E-Commerce and Distribution |

12 11 0.917 17 12 0.706 1766 1166 0.660
490 14034 164922 775038
Minjung KooMinjung Koo
South Korea Sungkyunkwan University Sungkyunkwan University Business & Management / Marketing

marketing | consumer behavior | goals and motivation |

12 10 0.833 15 11 0.733 1664 763 0.459
5 14227 167849 787082
Hee-Joong HwangHee-Joong Hwang
South Korea Korea National Open University Korea National Open University Business & Management / Marketing

Marketing | Consumer Behavior | Retailing | Distribution | International Commerce |

12 9 0.750 14 7 0.500 391 302 0.772
1191 14424 170319 800128
Kyungmin ShinKyungmin Shin
South Korea Seoul National University Seoul National University Business & Management / Marketing

Emprove | Parteck | Field Marketing |

12 7 0.583 12 5 0.417 625 133 0.213
4 14426 170331 800201
Joo-Eon JeonJoo-Eon Jeon
South Korea Anyang University Anyang University Business & Management / Marketing

Marketing | Brand Management | Design Management | UX |

12 7 0.583 12 7 0.583 560 351 0.627
2 14447 170540 801510
Park Seung Bae|박 승배, seungbae ParkPark Seung Bae|박 승배, seungbae Park
South Korea Seoil University Seoil University Business & Management / Marketing

Brand | Consumer | Culture |

12 6 0.500 14 6 0.429 724 284 0.392
122 14545 171858 806473
Daehwan KimDaehwan Kim
South Korea Pukyong National University Pukyong National University Business & Management / Marketing

Sport Marketing | Sport Consumer behavior |

11 11 1.000 13 12 0.923 879 851 0.968
3 14562 172166 807334
Fortune Edem AmenuvorFortune Edem Amenuvor
South Korea Namseoul University Namseoul University Business & Management / Marketing

Marketing | Strategy | Sustainability | Enterprise Development | Political Branding |

11 11 1.000 13 13 1.000 494 491 0.994
2 14587 172615 808260
Gu ChaoGu Chao
South Korea Honam University Honam University Business & Management / Marketing

Interaction design | Interactive marketing | Design education |

11 11 1.000 13 13 1.000 301 301 1.000
71 14711 174112 812750
Woojung ChangWoojung Chang
South Korea University of Seoul University of Seoul Business & Management / Marketing

Relationship marketing | Marketing strategy | Customer Participation | Meta-analysis |

11 11 1.000 11 11 1.000 2063 1478 0.716
12 15039 179265 829703
Lee Eun MiLee Eun Mi
South Korea Dongseo University Dongseo University Business & Management / Marketing

CSR | CRM | Green marketing |

11 9 0.818 14 8 0.571 1822 1121 0.615
654 15240 182718 844243
Jaehwan KimJaehwan Kim
South Korea Korea University Korea University Business & Management / Marketing

Marketing Analytics | Bayesian Econometrics/Statistics |

11 8 0.727 11 7 0.636 1165 385 0.330
77 15283 183337 847083
Sungho LeeSungho Lee
South Korea University of Seoul University of Seoul Business & Management / Marketing

Marketing | Marketing strategy | Branding | Consumer behavior | Innovation |

11 7 0.636 14 6 0.429 6798 2529 0.372
657 15310 183654 848918
Kwanho SukKwanho Suk
South Korea Korea University Korea University Business & Management / Marketing

Marketing | Consumer Behavior | Consumer Psychology | Pricing |

11 7 0.636 12 7 0.583 750 297 0.396
152 15893 190881 873253
전승우 (Seungwoo Chun)전승우 (Seungwoo Chun)
South Korea Dongguk University Dongguk University Business & Management / Marketing

Consumer Acculturation | Consumer Culture |

10 9 0.900 14 8 0.571 561 273 0.487
272 15941 191749 876249
Yeuseung KimYeuseung Kim
South Korea Chung Ang University Chung Ang University Business & Management / Marketing

advertising | social media | digital marketing |

10 9 0.900 11 9 0.818 409 313 0.765
107 15968 192253 877572
Young Won HaYoung Won Ha
South Korea Sogang University Sogang University Business & Management / Marketing

Consumer Decision Making |

10 9 0.900 10 9 0.900 5650 972 0.172
536 16200 195913 890482
Junyong KimJunyong Kim
South Korea Hanyang University Hanyang University Business & Management / Marketing

Marketing | Consumer Behavior | Consumer Psychology |

10 8 0.800 10 7 0.700 1489 606 0.407